Digital Marketing

AI Search Optimization (GEO)

Next-generation search optimization

Generative Engine Optimization (GEO)

Search is no longer just about Google. Generative search engines like ChatGPT, Perplexity, and Google AI Overviews now answer users directly. GEO (Generative Engine Optimization) is the discipline of ensuring your brand is cited as a source in these AI answers.

Why GEO?

Users get the answers to their questions directly from AI assistants. Brands that are invisible in these answers fall behind in next-generation search. GEO is the work that complements classic SEO and makes your brand one of the sources recommended by generative engines.

Our GEO Approach

  • Question-and-Answer Focused Content

    Generative engines are more inclined to cite clear, question-and-answer formatted content.

  • Structured Data (Schema)

    With FAQ, HowTo, and Article schemas, we ensure your content is correctly understood by machines.

  • Answer-First Writing

    The clear answer to the question appears at the start of each section; engines prefer these summaries.

  • Verifiable Sources and Freshness

    By adding sources and dates to content, we increase its credibility and citability.

Be Visible in Next-Generation Search

Let's make your brand stand out in generative engines like ChatGPT and Perplexity. Book a free consultation.

Free Consultation

Frequently asked questions

What is AI search optimization (AIO/GEO) and how is it different from SEO?

It is the work of getting answer engines such as ChatGPT, Gemini, Perplexity and Claude to cite and recommend your brand. Classic SEO targets rankings; AIO targets the structured data engines read (schema, llms.txt), answer-first content and your presence on the third-party sources engines cite. Piküp Medya runs both in the same team.

How does Piküp Medya start an AIO engagement?

Measurement first: which engine mentions you for which question, where competitors stand, which page brings what. The monthly plan is built on that baseline and progress is re-measured with the same query set.

Which engines do you work for?

ChatGPT and Copilot (Bing index), Gemini and Google AI Overviews (Google index + Knowledge Graph), Perplexity and Claude. Each engine has a different source, so the work is planned per engine.

Who should buy AIO?

B2B and service businesses whose customers ask AI before deciding: ERP/CRM, software, manufacturing, healthcare, education, professional services. The team is in İstanbul and Dubai and works remotely across Türkiye and abroad.

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Let’s grow your visibility by measuring it

We measure where you stand first: which searches you appear in, where competitors are, what each page brings. The monthly plan is built on that measurement.

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Generative Engine Optimization (GEO) — Piküp Medya