Practical articles and guides on regulation and privacy: what to decide, what to check and how to start — from the Piküp Medya team.
13 articles
An approval workflow defines who approves a request, in what order and under which rules. How to move purchase, leave and expense approvals from paper and email into a digital flow, and what to measure.
· 6 min read
What is a backlink, which links are valuable, and what does Google treat as link spam? Ethical ways to earn backlinks, the rules for paid links, and how to monitor your profile in Search Console.
· 6 min read
What a business process platform is and how it differs from BPM and low-code: the capabilities you need to build approval flows, forms, rules and reports without a software project, plus how it fits with your ERP.
· 6 min read
What can a law firm website in Turkey include, what is banned, and how do you build a compliant one-page site? Explained with the current text of the Union of Turkish Bar Associations Advertising Ban Regulation.
· 6 min read
A recommendation engine fills "similar," "frequently bought together" and "for you" blocks automatically. Here is how rule-based and learning-based recommendations differ, where to place them, and when a custom build pays off.
· 6 min read
Planning drone footage for a corporate film in Turkey? Licence levels, registration, airspace zones and permit rules under the new SHT-İHA instruction published in July 2026, plus a pre-shoot checklist.
· 6 min read
Before you send marketing emails, SMS or calls to recipients in Turkey, you need their prior consent and it has to be registered in IYS. Here is what valid consent contains, how opt-outs work and where KVKK comes in.
· 6 min read
Consistent social media design comes from a template system. Brand basics, templates by content type, 2026 Instagram sizes, the 3:4 profile grid and the readability checks to run before you publish.
· 6 min read
Since 1 August 2026, influencer ads aimed at audiences in Turkey must carry the word "Reklam" or "Tanıtım". What the label must say, where it goes, and why the brand shares responsibility.
· 8 min read
Color psychology alone will not give you a brand palette. How many colors you need, the primary, secondary and neutral structure, WCAG contrast ratios, screen and print consistency, and what your guidelines should hold.
· 6 min read
Selling online to consumers in Turkey? Since 1 August 2026 the prior price in a discount ad is the lowest price of the last 10 days on the same channel, and loyalty and conditional offers are covered too. Here is what to change.
· 6 min read
Turkey's advertising regulation amendment, in force since 1 August 2026, sets new rules on AI disclosure, influencer labels, targeted ads, pre-discount prices and reviews. An article-by-article summary and checklist.
· 8 min read
Vertical video is shot in 9:16, in practice at 1080x1920 pixels. Length limits for Reels, Shorts and TikTok, ad safe zones, and the mistakes brands make when moving from horizontal to vertical.
· 6 min read